Today, a product is expected to meet not only the customer‘s technical requirements; criteria such as economic viability and availability are increasingly gaining importance. When customers decide to buy a product, it‘s no longer just the purchasing costs that tip the scale – the costs for operation and use are also becoming more and more decisive. Product and system providers meet these challenges by offering product life cycle management (PLM). The PLM strategy is a conceptual solution that sees a product through all its life cycle phases. Correctly applied, it enhances a company‘s competitive position while ensuring customer benefit.
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