Maximize QoE and get ahead of competition
Quality of Experience (QoE) is a main driver for end-user satisfaction, influences customer churn and therefore is in direct correlation with the economic success of mobile network operators (MNO). Network benchmarking enables MNOs to understand the competitive ranking in the market, identify key factors that degrade end-user QoE and implement systematic network performance improvements. Network benchmarking is the most systematic way to maximize investments, provide superior QoE to subscribers and ultimately outperform competition.
Your challenges:
MNOs experience increasing technological complexity, increasing cost-pressure on CAPEX and OPEX and strong competition. At the same time, subscribers are very sensitive about service quality (QoS/QoE). Therefore, MNOs need reliable information about their network status, the perceived end-user experience (QoE) and how they rank compared with competition. This information is critical for tactical network performance improvements but also for strategic investment decisions.
Our solutions:
We offer an integrated solution that supports the ETSI (European Telecommunications Standards Institute) harmonized network scoring methodology documented in TR 103 559. Our holistic solution enables a highly reliable and cost-effective data collection process, minimizes operational costs through smart end-to-end campaign automation and provides deep actionable QoE centric insights based on machine-learning assisted analytics. Our solution builds the foundation for systematic and end-user centric network performance optimization.
